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Books to Grow By

Posted by Dave Rothacker on Dec 11, 2016 4:32:00 AM

Some people need to breathe. I need to read. This obsession of mine is not exactly a secret so consequently I’m often asked to name a few favorite books. Flying my homemade sheet metal dustpan to the moon would be an easier task.

So today, instead of a book list, which would stretch to the moon, I chose to list a few of my favorite marketing authors.

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Topics: Business Growth, Marketing, Management

Facebook for Contractors

Posted by Dave Rothacker on Jul 24, 2016 4:00:00 AM

Does your company have a Facebook page? Do people visit and participate there? Okay, let’s pretend that it’s not your contractor buddies. Anyone else?

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Topics: Business Growth, Marketing

What is Your Brand? 

Posted by Dave Rothacker on May 8, 2016 4:30:00 AM

Wrestlers have a firm hold on the calf as a brander applies the hot iron.

The sound of searing cowhide is distinct and the smell unpleasant. The sound a calf makes during the process is not for the faint of heart.

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Topics: Business Growth, Marketing, Branding

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