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Indoor Air Quality & Spring Training

Posted by Steve Mores on Mar 3, 2018 9:00:00 AM

Football season and the Big Game has come and gone and it only shows what a difference a year can make. The Eagles stood in last place just 12 months ago and now they are champion. All this success happened after Wentz got injured late in the season and second string Quarterback Nick Foles led the Eagles to the franchise’s first ever win! Congratulations are certainly in order!

Now that football season is over, which sport should be your next focus? For those of interested in hockey, there is still the quest for the Stanley Cup. The Blackhawks are essentially having the exact opposite season the Eagles had, while the Las Vegas Golden Knights are having an unbelievable inaugural season. There’s always March Madness, NBA, the Olympics, and Spring Training, and coming soon, baseball’s regular season.

Being from Chicago, once Spring Training starts, it’s only a matter of time before the weather breaks, summer is here, and the MLB season is in full swing. This is also the time of year where the Indoor Air Quality spring training kicks into gear. Just like baseball players, technicians and sales consultants need to refine their skills and knowledge of IAQ so they can be at the top of their game. Every team needs a great manager and coaching staff to perfect each position and hold the players accountable to put together a winning season. Through Service Roundtable and partners, you can train your team way beyond Spring Training.

Like all sports, baseball has a season. IAQ is unique though in that there is no season; it is a year round sport. It’s crucial to continuously train your roster of players to take an IAQ swing on every service, maintenance, and sales call.

As I have said in the past, learning how and when to communicate IAQ awareness on every single call is the key to your IAQ success by learning how to take technical information and translate it into layman’s terms for the homeowner. The homeowners your team visits on a daily basis are your fans, and they all have the right to enjoy the benefits of cleaner, fresher, and healthier air.

Let’s all step up to the plate this season and let the team and fans know that we are serious about IAQ.  Just like in baseball, when the team wins, so do the fans.   

 

Service Roundtable is dedicated to growing your bottom line and helping your business maximize its full potential. These group of contractors work together to assist you with marketing, sales, business, and so much more. Twice a month, seminars around the United States and Canada are held to network and further assist your business. Visit Service Roundtable.com to see if there are Success Days in your area and do not forget to register for International Roundtable in New Orleans on April 4 - 6!

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Topics: Business Growth, Marketing, Branding, business culture, Building a Business, Business Leadership, Hiring, Management, Hiring Process, Leadership, Plumbing, hvac, learning, knowledge, team building, creative marketing

How to Receive More Qualified Applicants

Posted by Paul Vishnesky on Feb 24, 2018 9:00:00 AM

A solid understanding of how to get more applicants is guaranteed to get you a speaking engagement at your next mixed group meeting. Why? Because it’s a simple metric that can easily be transcribed into what matters most to your company: money. Applicant conversion provides a benchmark that eliminates the stress and worry of hiring success.

So, what is applicant conversion? At its most basic level, applicant conversion is when a job candidate performs an “action” on your job site or on one of your job ads. If you want to hire successfully and grow your business with qualified professionals, here are a few tips to consider.

 

Compel Candidates to Click on Your Position

At first glance, this probably seems like a “duh” suggestion, but you’d be surprised at the challenge this tip poses for HVAC, Plumbing, and Electrical clients. The reason why so many owners and even HR professionals encounter these issues is due to being naturally HR minded, and not marketing oriented. Stepping into the shoes of your candidates can skyrocket your applicant conversion because you’ll start writing job ad content from the lens of your job seekers.  

Writing a marketing oriented job ad ensures that you’re communicating to your applicants in way that resonates with them on a deeper level. The more you can “pitch” them on working at your company, the more likely you’re going to increase your applicant conversion metric. Don’t be the company only adding “bonus “or “Hiring techs now”.

 

Make Your Position Mobile-Friendly

Nothing will negatively impact applicant conversion like providing an application that is not mobile optimized. Almost 70% of applicants you seek use mobile platforms to apply for positions. If your application isn’t optimized for mobile devices, then your applicants are going to get frustrated and will move on, which will cause your applicant conversion to plummet. This equates into rolling a ball uphill.

Star employees know their worth and won’t waste their time fussing with an application that doesn’t allow them to complete certain fields on a mobile device. In addition to hurting your applicant conversion, having an application that is not mobile friendly can harm your employer brand. With society’s increasing reliance on technology, applicants will likely be put off by a system that is outdated and the perception could carry over into how “innovative” and “cutting-edge” your company is viewed. Essentially, using the technology advantage maximizes every dollar you spend on recruiting. 

 

Ditch the Long Application

 Long applications requiring unessential information to the position will cause your applicant conversion to suffer. When was the last time you or another member of your team actually completed an application for a job opening you have? Ask yourself if it was frustrating or if it contained duplicate questions. Requiring social security information in the first round in the hiring process is an example of an unnecessary question that will deter applicants.

If your application has any of these, it’s possible that you need to reevaluate your process to avoid hurting your conversions. It’s unlikely many applicants will spend hours recording past job information, attaching a resume, and providing a social security number without a higher probability to hear back from the employer. If your focus is growing your applicant conversion, you will need to spend time reviewing every step of your hiring process with a fine-tooth comb.

 

Service Roundtable is dedicated to growing your bottom line and helping your business maximize its full potential. These group of contractors work together to assist you with marketing, sales, business, and so much more. Twice a month, seminars around the United States and Canada are held to network and further assist your business. Visit Service Roundtable.com to see if there are Success Days in your area and do not forget to register for International Roundtable in New Orleans on April 4 - 6!

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Topics: Business Growth, Marketing, Branding, business culture, Building a Business, Business Leadership, Hiring, Management, Hiring Process, Leadership, Plumbing, hvac, learning, knowledge, team building, creative marketing

Let Your Hiring Process Soar

Posted by Dave Rothacker on Aug 28, 2016 4:30:00 AM

“Release the bird Amos!”

The canary flies into the coal mine and dies. The bird’s suicide mission indicates the presence of toxic gas. If the bird had lived it would have been safe to send in the miners.

Toxic gas and lack of business processes produce similar results.

Are you having problems hiring the right people?

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Topics: Hiring Process, Employee Engagement

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